Maha Music Festival is about a pride of place. It’s uniquely Omaha — founded and run by people deeply rooted in our city, committed to adding a healthy dose of independent music and arts to the city’s robust cultural mix.
When Oxide Design Co. partnered with Maha to develop a new visual identity for the festival, we set out to capture all of that: pride, place, and independence. And we found it in the great chief of the Maha tribe, Chief Blackbird. The Maha were the most powerful Native American tribe in the Great Plains — a tribe whose name inspired our city’s, and then our festival’s. Oxide developed a modern symbol for the Chief that hints at the visual style of the Plains Indians, but is still pure rock n’ roll.
– Drew Davies, Oxide Design Co.